Bringing a Piece of the Art Fair to a Downtown Skyscraper
Springtime is a season of creative renewal. Early-season rain showers give way to colorful blooms and flowering trees. Then in mid-May in Indy, springtime pops in unexpected ways as hundreds of local artists present their work at the annual OneAmerica Broad Ripple Art Fair.
The event has become a favorite annual tradition for many of the 1,400 Indianapolis-area OneAmerica® associates, who love to volunteer and soak up inspiration that lasts long after the last artist booth is packed up for the year.
In 2018, BRAF lit a creative spark with some OneAmerica associates, who asked, “What if we didn’t have to wait a full year for this kind of artistic inspiration? Could we find a way to sprinkle a little bit of this magic throughout the other 11 months?”
Through our strong relationship with the Indianapolis Art Center and OneAmerica leaders who enthusiastically support creative community connections, the short answer was, “YES!”
At the time, a floor of the OneAmerica Tower downtown was undergoing significant renovations to create a vibrant, versatile OneAmerica conference center – a space for associates to brainstorm and collaborate, but also to showcase our building and culture with financial professionals and visitors from our community and beyond. What better place to create our own mini-BRAF year-round?
The conference center is now home to a rotating exhibit of two-dimensional art, curated in collaboration with the Indianapolis Art Center. Four times a year, we select a new mix of work from local artists. Artists whose work is featured receive an honorarium for each piece displayed and the opportunity to offer those pieces for sale. And our associates draw inspiration from the space, especially during cold winter months when we’re eagerly awaiting the first signs of spring...and BRAF!
At OneAmerica, we’re firm believers that strong community partnerships require 360 degrees of connection between community organizations, the people they serve, and our associates. The new OneAmerica conference center rotating exhibit is just one more shining, creative example of this philosophy in action.
For details on how to submit your 2D artwork, email Kyle Herrington at [email protected]. See you at BRAF 2019!
By Jennifer Pittman, Senior Director of Community Affairs at OneAmerica